What is digital marketing

Digital marketing is the process of promoting a business, product, or service through the internet and digital platforms to reach potential customers, increase brand awareness, and generate sales.

Scope of digital marketing

The scope of digital marketing is the range of career opportunities, business growth possibilities, and professional services available through online marketing. As more businesses move online, digital marketing has become an important part of reaching customers, promoting products, and increasing sales.

Digital marketing poster featuring bold orange 3D typography, social media, advertising, SEO, branding, and digital media elements on a cream textured background.

TECHNIQUES OF DIGITAL MARKETING

There are several techniques of digital marketing

1 Search engine optimazition

There are two types of SEO

a) On page SEO

b) Off page SEO